Excellence in Pharmaceutical Promotion Skills (The Advanced) Training Course

Pharma promotion refers to all the informational and persuasive activitiesI, the effect of which is to induce prescription, supply, purchase, and use of medicinal drugs. It includes the activities of medical representatives, drug advertisements to physicians, provision of gifts and samples, drug package inserts, direct-to-consumer advertisements, periodicals, telemarketing, holding of conferences, symposium and scientific meetings, sponsoring of medical education and conduct of promotional trials. (Lal A., 2001).
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Why You Need to Take This Training Course?

This Course will Provide YOU with: 
 
  1. Enhanced Sales Techniques: Upbeat Consult’s advanced training equips participants with cutting-edge sales techniques tailored specifically for the pharmaceutical industry. By mastering persuasive communication strategies and focusing on building strong relationships with healthcare professionals, attendees can effectively engage doctors, understand their personalities, and drive increased sales of pharmaceutical products.

  2. Understanding Doctor Relationships and Personalities: Building successful relationships with healthcare professionals, particularly doctors, is essential for effective pharmaceutical promotion. Upbeat Consult’s course provides insight into understanding the diverse personalities and preferences of doctors, enabling attendees to tailor their approaches and communication styles accordingly. This understanding fosters deeper connections with doctors, leading to enhanced trust, receptivity, and collaboration in promoting pharmaceutical products.

  3. Advanced Techniques for Handling Customer Objections: In the pharmaceutical industry, encountering objections from healthcare professionals is inevitable. Upbeat Consult’s training focuses on advanced techniques for handling objections effectively, equipping participants with strategies to address concerns, overcome resistance, and turn objections into opportunities. By mastering these techniques, attendees can navigate challenging situations with confidence, ultimately increasing their success in promoting pharmaceutical products.

What you'll learn

Instructor: Dr. Samer Sowidan

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